Visit to MTR Corporation Marketing Department
Hong Kong Institute of Marketing has arranged a visit to
the Marketing Department of MTR Corporation Ltd. We have cordially
invited Ms. Annie Leung, Marketing Planning Manager of MTR
to share with us the operation of MTR Marketing Department.
They have specifically presented the marketing strategies
of MTR Club, Projects of Disneyland Resort Land and Asia World-Expo
Station.
Speakers: Ms Annie Leung, Marketing Planning Manager, MTR
Ms Michelle Au Yeung, Marketing Department, MTR