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HKIM Symposium 2020 - Game Changing Strategies Before to After COVID-19


HKIM Symposium 2020

BC to AC – Game Changing Strategies Before to After COVID-19


The world before coronavirus “BC” and after coronavirus “AC” cannot be the same. We would be witnessing market disruption in the offline world as well as transformation in the online system.

In this Symposium, we would be meeting the minds of successful Game Changers in dealing the New Normal, across different industries in education, health, catering & retailing as well as in the digital arena.



Keynote Introduction:

Dr. Jeffrey Hui,

Fellow and Honorary Advisor, Hong Kong Institute of Marketing


1st Session: New Normal:


Education Game Changer:

Ms. June Leung, Founder, Beacon Group


Catering Game Changer:

Mr. Paul Measor, Director of Strategic Partnerships, Foodpanda


Health Game Changer:

Mr. Edward Poon, Chief Operating Officer, Human Health Holdings Limited


Retail Game Changer:

Mr. Simon Tang, General Manager – Merchant Partnership, Hong Kong Television Network



2nd Session: Digital Transformation:


Social Media Transformation:

Ms. Bastian Wong, Founder and Director, Flare Communications Group


Digital Media Transformation:

Ms. Shirley Chan, Managing Director, Hong Kong and Macau, JCDecuax Transport


KOL Transformation:

Mr. Kevin Lee, Founder and CEO, Redspots Creative


Event Details:

Date:               30 September 2020 (Wednesday)

Time:               14:00 Reception

                        14:30 – 17:30 Event

Venue:             Conference Hall, 4/F HKPC Building, 78 Tat Chee Avenue, Kowloon Tong

Language:        Cantonese

CPD Hours:      3

Entrance Fee:  HK$280 (HKIM Member)

                         HK$380 (Non-HKIM Member)